Job Description

• Responsible for driving the planning and execution of cross-channel, integrated marketing strategies and program plans to support company efforts that drive engagement and deliver business objectives
• Lead coordination of launch plans that bring our products to market globally in a brand-forward and consumer-centric manner
• Ensure every channel & vehicle is executing the launch strategy you have helped to craft cross-functionally, with consistency of messaging and creative execution across channels
• Partner with project manager to plan, launch and manage cross-channel campaigns, playing both strategic and executional role
• Partner with functional marketing teams (social, influencers, PR, growth, retail, etc) to develop fully integrated plans that drive to KPIs
• Brief creative team members on execution, timeline & deliverables
• Manage marketing, advertising and communication efforts with external partners
• Manage campaign budgets and ensure we are delivering on key campaign KPIs and staying within budget
• Drive reporting of effectiveness of campaigns and lead cross functional teams in plans to continuously measure and improve campaigns



Who You Are

• Entrepreneurial and creative bringing fresh ideas to the table
• Agile, open-minded and skilled at delivering in a fast-paced environment
• Passionate about data-driven decision making, with a strong commercial instinct and obsession with the customer experience
• Able to adapt well to shifts in strategy and meet changing deadlines and priorities
• Exceptional attention to detail while managing multiple simultaneous projects
• Excellent communication, project management and time management skills
• Strong analytical and problem-solving skills, balanced with creativity
• Self-starter with a love for developing hypotheses to test, learn and adjust
• Extremely knowledgeable & passionate about beauty and digital
• Positive and upbeat demeanor

Qualifications

• Bachelor's degree required
• A minimum of 7-8 years of related experience (brand marketing or marketing agency)
• Previous experience with campaign strategy, planning and execution
• Solid understanding of customer-facing marketing channels and how they work together
• Motivated, execution-oriented high-performance individual with strong process and metrics focus and passion for learning
• Strong influencing and interpersonal skills, and ability to develop productive relationships and communicate up, across and down in the org structure
• Advanced analytical and problem solving skills to evaluate business processes and recommend effective solutions
• Advanced organizational/time management skills and multitasking abilities
• Strong project management skills, including the ability to coordinate and prioritize multiple complex projects